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How to Make Money on Pinterest for Beginners

Pinterest doesn't pay for views. How beginners earn from it instead: pins that lead to your own digital products, free downloads, affiliate links and services.

PParth Garg· Founder, Insidemetics · Updated · 3 min read

In short

  • Pinterest ended its Creator Rewards programme in 2022, so views alone don't pay.
  • Pinterest works like a search engine: pins can bring visitors for months.
  • The simplest beginner model is a pin that links to a product or free download page.
  • Planners, templates, printables and recipe packs suit Pinterest best.

Pinterest is different from other social apps: people search it for ideas they plan to act on, and a good pin keeps getting found long after you post it. That makes it one of the best places for beginners to sell, as long as you know Pinterest itself won't pay you for views.

Does Pinterest pay creators?

Not for views. Pinterest closed its Creator Rewards programme at the end of November 2022 (Social Media Today, November 2022). Today, Pinterest earnings come from where your pins send people: your own products, affiliate links, services and brand deals.

1. Pick a niche people plan in

Pinterest users plan: meals, weddings, workouts, budgets, home projects, study schedules, outfits. Choose one area where you can make many useful pins and a product people would pay for.

2. Make a product that matches the pins

  • Printable planners and trackers (budget, habit, wedding, study).
  • Templates for Canva, Notion or spreadsheets.
  • Recipe packs and meal plans.
  • Workout plans and challenge calendars.
  • Colouring pages, wall art and worksheets you designed yourself.

3. Set up a business account

A free Pinterest business account gives you analytics, and lets you claim your website so your pins show your name. Write your profile as a short description of what you help people do.

4. Pin for search

  • Use the words people search for in the pin title and description ("weekly meal planner printable").
  • Make vertical pins (2:3) with a clear headline on the image.
  • Make several different pins for the same product; each one is another way to be found.
  • Pin regularly. Pinterest favours fresh pins, even for the same link.

5. Send pins to the right page

Every pin should go to the exact page that matches it: the planner pin to the planner's product page, not your homepage. For brand-new accounts, a free download page works best first: visitors trade an email for a sample, and you can email them when you launch.

6. Add affiliate links and services

Affiliate links to products you recommend can sit beside your own products; disclose them clearly. If you have a skill, such as design, styling or meal planning, pins can also lead to a paid consultation.

Selling from Pinterest with Insidemetics

We build Insidemetics, so we're biased. Each product gets its own page you can link from a pin, with a share card that shows the product's name and price. Buyers pay you directly by PayPal, card or UPI and get the file by email. Free downloads collect emails with consent recorded. We take 0% of your sales, and the Free plan lets you sell 1 paid product with no card.

Frequently asked questions

Can you make money on Pinterest without a blog?

Yes. Pins can link straight to a product page or a free download page instead of a blog post.

Does Pinterest pay for views?

No. The Creator Rewards programme ended in November 2022. Earnings come from products, affiliate links, services and brand deals.

What sells best on Pinterest?

Things people plan with: printable planners, templates, recipe packs, workout plans and worksheets.

How long does Pinterest take to work?

Usually months rather than weeks, because pins are found through search and keep bringing visitors over time.

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Parth Garg · Founder, Insidemetics

Parth is building Insidemetics, a link-in-bio creator store where buyers pay straight into the creator's own PayPal or Razorpay account and the platform takes 0% of sales. He writes these guides from what he learns building checkout, delivery and billing for creators.

Sources (checked October 2026)