How to Sell Digital Products Without a Website (India)
Four ways to sell ebooks, notes and courses in India without a website: WhatsApp and UPI, Google Forms, marketplaces and a link-in-bio store, with what each costs and where it breaks.
PParth Garg· Founder, Insidemetics · Updated · 3 min read
In short
- You don't need a website: a link in your bio and a way to take UPI is enough.
- Manual WhatsApp selling works for 10 sales and breaks at 100.
- A link-in-bio store sends the file automatically the moment someone pays.
Most Indian creators who sell PDFs, presets or courses never build a website. They need three things: a page that says what they sell, a way to take UPI, and a way to deliver the file. Here are the four common setups.
| Setup | How it works | Good for | Where it breaks |
|---|---|---|---|
| WhatsApp + UPI ID | Buyer pays your UPI ID, sends a screenshot, you send the file | Your first few sales | Checking screenshots and sending files by hand every time |
| Google Form + payment link | Form collects email, buyer pays a payment link, you email the file | Small batches | No automatic delivery; easy to miss a buyer |
| Global marketplace | Upload the file, share the link | Buyers abroad | Prices and payouts often in dollars, plus a share of each sale |
| Link-in-bio store | One link with your products; buyer pays by UPI and gets the file instantly | Selling regularly from Instagram or YouTube | You need a payment account in your name (e.g. Razorpay) |
What a no-website setup needs
- A product page: title, what's inside, price, and one clear buy button.
- UPI checkout that works on phones, because most of your buyers are on one.
- Automatic delivery by email, so a sale at 2 am doesn't wait for you.
- Refund and contact details; payment providers ask for these.
Costs to expect
Payment gateways charge a small fee per payment; Razorpay's standard plan is around 2% plus GST on the fee for most domestic methods. A store platform may add a monthly fee or a cut of each sale. With Insidemetics the platform takes 0% of your sales, so apart from your plan the gateway fee is the only cost.
Parth Garg · Founder, Insidemetics
Parth is building Insidemetics, a link-in-bio creator store where buyers pay straight into the creator's own PayPal or Razorpay account and the platform takes 0% of sales. He writes these guides from what he learns building checkout, delivery and billing for creators.
Sources (checked October 2026)