1.1 The question people already ask you

Your first product is not a big idea. It's the question people already ask you. Open your Instagram DMs, YouTube comments and WhatsApp chats. Scroll back three months and write down every question you've answered more than twice. Things like: - "Which notes did you use for the exam?" - "Can you share your diet plan?" - "How do you edit your reels?" Count them. The question with the most repeats is your product. Why this works: people who ask you are already telling you they trust you and want your answer. You're not convincing strangers. You're making it easy for fans to get what they already want. No DMs yet? Look at: - Your most saved and most shared posts (Insights → content) - Comments on your most viewed reel - What friends and family ask you for help with Example: Riya looked back three months and found 31 people asking some version of "What do you eat in a day?" and 12 asking for her home workout routine. Her product: the eating plan. Task 1. Write 10 questions people ask you. 2. Circle the one asked most often.